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Mogo the Magnet Charm

Newest Tween Trend: Mogo the Magnet Charm

by Phoebe Assenza
Age: 8+ Retail Price: $15
Available at: neimanmarcus.com

Little kids may be obsessed with Silly Bands, but for tween girls, these magnetic charm bracelets are the next big thing.

Mogo Charmbands are brightly colored bracelets dotted with magnetic silver rivets. Kids choose from a collection of button-size magnetic charms — hearts, peace signs, butterflies, and fleurs-de-lis, among tons of others — that snap into the rivets with a satisfying click. The bands can also be connected to make new accessories such as wrap bracelets, necklaces, chokers, and belts.

Tween icons like Miley Cyrus, Taylor Swift, and even the Jonas Brothers have all snapped into Mogo, so the bracelets are a guaranteed hit for girls eight and older. The price is right at $15 for a starter bracelet, but Mogos are highly collectible, so be prepared to make a few trips back to the store.

Mogo is available at Neiman Marcus and other specialty stores.

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about the author

Phoebe Assenza is a New York City-based writer.
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